Our philosophy involves a collaborative approach
with an emphasis on teamwork
Our post-graduate training emphasized the importance
of the planning phase and we feel that is imperative
for a successful site design.
Planning
The development process begins by creating a competitive
analysis. The target audience is our main focus. This
research helps us to determine the site goals, audience,
and target message. The sitemap and storyboard is then
developed to outline the structure of the site. Depending
on the size of the project a wireframe click through
version of the site may also be created.
Site Design
A consistent navigation structure is built to ensure
the site is effective for the target audience. Content
is gathered, graphic images are created and the interface
design is developed.
Technical Specifications
At this point the programming needs of the site are
assessed and implemented. All sites are tested to maximize
functionality across a wide variety of platforms and
browsers. Required databases are planned, created, and
implemented and content management sections are built.
Marketing
We can offer several marketing strategies to promote
your web site and business. Listing with search engines,
and local directories as well as links from external
sites are a good starting point to get your site noticed.
This original approach to the web design process ensures
a successful end product that is built specifically
for the client and target audience.
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